Learn how to ace your next discovery call — in the next 30 minutes

The eCommerce Email Bootcamp
- with -
SAMAR OWAIS

For ambitious copywriters and marketers who want to shorten their learning curve and break into the world of ecommerce emails with rock-solid strategy skills and copywriting know-how.

LIVE Q&A Sessions. ALIVE Community. LIFE-ALTERING Workshops. 

Real-time implementation. Email Challenges. Certification.

“I'm no longer grasping around in the dark for a light switch. I'm now an eCommerce Email Marketer and Strategist, ready to take on the world.”

Matt Snyder, Copywriter

Being a badass at email strategy is how you stand head-and-shoulders above every other ecommerce copywriter.

While there’s no shortcut to success, there definitely is a way to shorten your learning curve and go from being just. another “order taker” to owning email copywriting projects.

Like a boss.

Shorten the Learning Curve from 3 Years to 3 Months (or less)

Get access to the tools, resources, and systems you need to position yourself as an ace Email Conversion Copywriter & Marketer

This has been by FAR *the* best course I’ve taken so far.

Everything has been amazing, especially you, Samar. All the knowledge-bombs and insights and your generosity with answering all of my questions throughout these past 3 months have been amazing.

Ralitsa Minkova
Email Strategist & Conversion Copywriter

Designed for ambitious ecommerce email marketers who want to

By the time you graduate from the eCommerce Email Bootcamp, you’d have transformed from just another email copywriter or marketer to an email copywriter and marketer who knows their sh*t.

Just ask Eman Ismail whose emails have made her clients anywhere from $170k – $1.2 million.

Or Matt Snyder, who joined an ecommerce email marketing agency right after graduating from the Bootcamp and swiftly rose through the ranks to become their Lead Email Strategist & Director of Copy.

Or Fiza Naseem, who went from charging $15/email to $200/email.

Having trained over 80 email marketers and copywriters, I could keep listing names and their achievements…

And while you’ll read a few more stories below, here’s what all of them have in common.

They all walked away from the Bootcamp with:

You have the brain of a strategist and the soul of a writer.

But right now…

Right now, it doesn’t feel close to this.

Right now, you seem to be winging it on client calls, piecemealing “strategy” as you go, and even though you have a few copywriting courses under your belt, you feel more confused than confident.

Ahhh… the confusion! Let’s talk about that, shall we?

There’s so much conflicting information out there from experts. Some say “text-only emails” work while others push a set way to do promotions.

And none of them give you any leeway for different businesses.

It’s always “This is the way… take it or leave it”.

You struggle with building your copy career. It’s like an unfinished, never-ending puzzle.

You don’t know whether to niche or not, and if yes, then how. And is ecommerce the right niche for you?

You feel confident with some parts of the copywriting process but not so much with other elements. Like how do you do an audit or how do you run a strategy call?

Most of the time?

You feel like you’re flailing and relying waaay too much on crowdsourcing advice from free Facebook groups. Or taking courses like a toddler grabs candy. By the fistful.

But all that course (and content!) consumption only ends up giving you information indigestion and more confusion.

"This course gave me the structure I need to provide outstanding services with confidence."

Vicky Smith
Email Strategist & Copywriter

“Before joining the Ecommerce Email Bootcamp my business was doing OK. But not great.

It was ticking over but with little sense of direction or structure. I was saying yes to client work even if it wasn’t in my zone of genius, purely because I wanted to try and keep everyone happy. And if I’m honest, because I needed the money.

I was a hamster on a wheel. I needed to stop and understand how other email geeks were building their businesses and what specialising would involve.

I’d followed Samar on Instagram for a while and when I saw she was running a free webinar I decided to hop on. Samar is well respected within the copywriting and email worlds and on hearing her speak I instantly saw why! I came away with so much value from the free webinar that I decided to sign up for the full course.

Despite years of writing and implementing email campaigns I gained so much from the Ecommerce Email Bootcamp.

Samar reveals all in this course, and yes, there’s loads of copy tips and tricks but the strategy side really blew my mind. Taking the time to sit and learn and go back to basics was everything I had needed.

This course gave me the structure I need to provide outstanding services with confidence.

I also want to acknowledge how Samar took the time to answer ALL of our questions openly throughout. She went further than she needed to, even covering aspects of mindset and business. Her honesty and opinions did us all the world of good, I came away from every Q&A feeling empowered!

I’ve taken what I learnt and have started implementing it, and I feel excited about my business again as a result. I hope to make Samar, my fellow EEBC alumni and myself proud!!

"EEBC changed everything for me."

Genevieve Greenhalgh
Email Strategist & eCommerce Conversion Copywriter

“Before I started the course, I wasn’t even sure if I still wanted to be a copywriter.

12 weeks later, I can confidently call myself an eCommerce email strategist, I’m building a website to focus on my new niche, I’ve written a post-purchase email sequence for a real business, and I’m planning an eCommerce project with one of my dream clients!

And on top of all this, I’ve walked away with real ambition, career goals, and some amazing role models.

The course itself is incredibly detailed and covers everything you need to start offering eCommerce emails to your clients. Everything. How many courses allow you to do that?

Samar is an amazing teacher, so supportive and generous with her time and knowledge. She answered every single question that we asked…and there were A LOT.

The email challenges throughout the course allowed me to implement everything I was learning and to get feedback from the actual best in the business…it’s the perfect way to learn.

My advice? Join. You won’t regret it”.

"EEBC changed everything for me."

Tara Lassiter
Copywriter + Digital Marketing Manager

“I answer questions with confidence, I can run a project with clarity and I feel like a specialist, a strategist, a true resource. I had no idea what deliverables looked like, no idea of what my timelines should be, I just searched for hours and hours, piecing things together. Now I’m a Capital Strategist. I surprise myself on client calls. I could write an email when I joined, but now I know what makes a great email and why. This is why it’s priceless.”

You’re not stuck in your business.

But you’re not skating through to your goals either.

You seem to be plodding along.

The fact that you’re here and reading this means you know what you want.

You want to feel ridiculously, annoyingly confident when you recommend an email marketing strategy.

No more second-guessing yourself or letting an automation expert shoot down your ideas.

Audits feel like eating cake for breakfast. And writing emails and wireframing them is a walk in the park.

You want to quote $5K for a sequence or $15K for a project and know that not only will you deliver, but the client will also see the return-on-investment aka ROI.

You want those win-win relationships with clients and to go from being a one-time project contractor to a trusted (and respected!) team member. #goals

And while you’re definitely not stuck in your business, these goals 👆🏻 that you have? They aren’t within your reach either.

It’s slow.

It’s frustrating.

And it makes you feel like a fraud.

You don’t deserve this.

“I didn’t know what I didn’t know.”

THAT 👆🏽

That is what most Bootcampers say when I ask them WHY they weren’t showing up confidently on client calls, recommending strategies, and backing the copy they crafted.

If you find yourself “plodding along” in your business, hating how you don’t have a strategy behind your writing, and hungry for a tangible way to measure and establish your authority as an eCommerce email copywriter and strategist…

… the reason isn’t that you haven’t taken enough copywriting courses. You have.

It’s not because you don’t have the confidence to show up and claim your strategist crown. You do.

It’s just that you don’t know what you don’t know. 🤷🏻‍♀️

But not for much longer, my friend.

Because now you have access to a program that will give you:

The eCommerce Email Bootcamp

For copywriters who want to shorten their learning curve to become an in-demand ecommerce email strategist

Self-Paced. Community-Based.

The eCommerce Email Bootcamp is a workshop-based mentorship program that comes complete with a Slack community, weekly Office Hours, monthly LIVE Q&A sessions, do-the-work challenges, curated guest expert sessions, and certification.

The goal?

Plan and write ecommerce email campaigns that bring YOU numbers like

$500

/email

$5,000

/email sequence...

$15,000

/email project?

Why eCommerce?

Let’s look at hard numbers. 👇🏽

In 2023, global retail e-commerce sales reached an estimated 5.8 trillion U.S. dollars. Projections indicate a 39 percent growth in this figure over the coming years, with expectations to surpass eight trillion dollars by 2027.

(Source: Statista)

PLUS…email continues to dominate as far as ROI goes. Marketers report an average return of $42 for every $1 invested in email.

Writing ecommerce emails is profitable but not for everyone.

Approaching ecommerce emails with a one-size-fits-all approach is a surefire recipe for campaigns that bomb.

Phoning in “welcome” sequences that slap on discounts willy-nilly don’t win loyal, engaged customers.

Toeing the line with cookie-cutter sequences does not get that online cash register singing.

So, what does?

The eCommerce Email Bootcamp is where you cut through the confusion and equip yourself with strategic systems.

Systems to help you think, map, and write ecommerce email sequences that bring results. Like the ones you just saw.

Planning and writing effective ecommerce email marketing campaigns isn’t complicated when you know what to focus on and how to execute it.

That is what you’ll master (yes, master!) in The eCommerce Email Bootcamp.

No B.S. No figuring it out on your own. No more confusion

Ready to build the confidence to run an email marketing project from start to finish without a smidge of second-guessing and doubt?

"Enrolling in the EEBC was like having Samar turn on the lights, silence the noise from all of the other 'experts' in my Twitter feed, and give me a private tour into the world of eCommerce email... "

Matt Snyder
Email Copywriter & Strategist

“I enrolled in the EEBC as an experienced copywriter and email marketer in a completely different niche from eCommerce. My understanding of this space was murky at best.

While I knew my way around ESPs and all the other technical aspects of email marketing, learning the ins-and-outs of “eCommerce email” was overwhelming to me.

There’s so much noise out there to cut through. At times, it felt like walking into a dark room and being blinded by what I couldn’t see (but desperately wanted to).

And that’s why I enrolled in the EEBC – I’m glad I did!

Enrolling in the EEBC was like having Samar turn on the lights, silence the noise from all of the other “experts” in my Twitter feed, and give me a private tour into the world of eCommerce email (only I wasn’t alone – I had other stellar classmates learning alongside me).

She covered all aspects of eCommerce email from the most basic fundamentals to audits, wireframes, must-have sequences, and strategy.

Not to mention, Samar provided us with exclusive guest interviews and numerous resources, templates, and other client deliverables for us to use in our own business (← psst! these are worth the cost of the course alone).

By the time I graduated from EEBC, I was confidently pitching eCommerce clients daily and booking sales calls in an effort to help online brands leverage the power of email for their business.

Most importantly? I’m no longer grasping around in the dark for a light switch. I’m now an eCommerce Email Marketer and Strategist, ready to take on the world.

Thanks, Samar!”

But before we get into the details…

There’s some good news and some even better news

Before now, the Bootcamp was only taught live. And it’s only been taught once a year.

Good news: The eCommerce Email Bootcamp is now an evergreen course because it’s now a self-study training program. 

That means you don’t have to wait an entire year to start learning email strategy with me. 

Even better news: You can now sign up for individual workshops (instead of signing up for the full Bootcamp experience.) 

This is a great option for experienced email marketers who just want to sharpen specific skills (Like doing an email audit or running an email strategy call.)

The best part? With the new self-study version, you get to learn at your own pace. No more live sessions to attend or wait for the rest of the class to catch up. 

You get all the benefits of a live cohort without the live workshop element.

So… What do you actually get when you join the eCommerce Email Bootcamp?

01

Workshop 1:

Fundamentals of eCommerce Emails Done Right

In this tactical workshop, you’ll learn:

02

Workshop 2:

The Email Sequences (and Emails) An eCommerce Business Needs

This 60-90 minute workshop will equip you with:

WORKSHOP-SPECIFIC HANDOUTS

The eCom Email Flow Guide

A guide to all the email flows an ecommerce brand needs + strategic recommendations and # of emails needed in each flow.

The eCom Funnel Maps Library

An email-by-email breakdown (including what to say in each email!) of the four key email flows every ecommerce brand needs.

eCommerce Email Customer Journey Map

Start strong with my customer journey map that outlines exactly how each sequence fits into the customer journey.

03

Workshop 3:

How to Write Copy for eCommerce Emails (and Wireframe Them)

This info-packed workshop teaches you:

WORKSHOP-SPECIFIC HANDOUTS

Subject line + Preview Text Examples

Taken straight from the trenches of my business

eCommerce Email Copy Guide

Write your eCom emails with confidence. Not caffeinated confusion.

eCommerce Email Wireframe Template

Present your emails like a pro.

04

Workshop 4:

How to Audit an Email Sequence

Running an audit will be a walk in the park with this workshop that’ll show you:

WORKSHOP-SPECIFIC HANDOUTS

Audit checklist

Print out this 17-point audit checklist so you can quickly and painlessly run eCom email marketing audits.

Email Audit Report Template

Present your audit like a pro with this customizable template.

05

Workshop 5:

Ins and Outs of eCommerce Email Strategy

This info-packed workshop will give you skills to map out and present an entire email marketing strategy confidently:

WORKSHOP-SPECIFIC HANDOUTS

Email Conversion Strategy Report Template

Blow clients away with your email strategy using my easy-to-use, customizable template.

VoC and Messaging Report Template

Help your clients sell themselves on your services with this ready-to-use Voice-of-Customer and Messaging Report template.

06

Workshop 6:

Client Deliverables

This 40-60 minutes workshop will give you the confidence to present your work like a pro with:

WORKSHOP-SPECIFIC HANDOUTS

eCommerce Email Project/Client Questionnaire

Know exactly what to ask clients so you have excellent insights into their brand, voice, and more!

eCommerce Brand Profile Template

Organize client info into an easy-to-use brand profile.

eCommerce Email Wireframe Template

Help clients see exactly what each email in a sequence will include so they’re on board.

Email Copy Delivery Template

Handover finished email copy assets, wireframed and ready-to-go with this template.

Raw VoC Data Doc Sample

This data doc sample will show how to organize your raw VoC data so it’s easy to use when writing your copy.

What else do you get inside the eCommerce Email Bootcamp?

LIVE Q&A Sessions

Get answers to your most burning email questions, discuss your next business move, and get advice on your client projects all at once with the monthly LIVE Q&A sessions. Directly from ME.

(Something that other copywriters pay $497 for just to get my brain for 1 hour.)

Haven’t gotten any Qs? You still get to learn a TON from hearing what others are thinking and asking about.

The Workshops are how you enter the field. The Q&As are how you stay in the game.

“What was most helpful for me was getting Samar's feedback on my work so that I could see what I was doing well and build my confidence as an email copywriter.”
—Chris Collins

Slack Community Access

The EEBC Slack Group is where star email copywriters hang out and thrive.

Got a new idea to test? Get feedback from your fellow bootcampers.

Need help with a project? Ask the community.

Have a job opportunity you wanna pass on? Post it in the #job-opps channel.

Want constructive feedback on an email you wrote? Ask the EEBC community or get Samar’s help directly during Office Hours (more on this below.)

Just need a friend to talk to when the going gets hard? Lean on your fellow bootcampers. They’ve been there.

Never feel left out from the evolutions of email with the EEBC Slack Community.

 
“In the eCommerce Email Bootcamp, I learned the ins and outs of effective ecommerce emails from Samar's workshops and Q&A calls, our guest experts, and my fellow bootcampers.

Samar created a safe space for learning. No question was deemed stupid, and Samar kept telling us that if we didn’t understand something, it was on her, not on us.

I love that I never felt alone throughout the course. It was so easy to ask questions or ask for help before, during, and even after the workshops and Q&A calls (Thanks, private Slack group).”
—Emily Mindog

WEEKLY Office Hours

Because some questions don’t need to wait an entire month to get answered.
Every Thursday, I spend 60+ minutes answering questions that need “quick” responses.
Email questions, project guidance, copy chiefing, idea-reviewing. It all happens here.

“From Day 1 of the Email Bootcamp, Samar was hands-on and fully invested in the success of her students in a way that is wholly unique and rare in the online course space. She doesn’t JUST know her stuff, she’s incredibly generous in sharing her time and wisdom with her students. She reviewed every email I wrote, stayed engaged with us in our community, answered questions, and has packed every session with more information than I thought possible in an hour.”
—Heather Dileepan

Bonus Masterclass

The A-Z to of Running an eCommerce Email Project.

An over-the-shoulder walkthrough of how Samar runs her ecommerce projects. From the proposal and client deliverables to the actual emails. Get an inside look at how Samar runs and delivers her email projects.

After this masterclass, you won’t have any hesitation in running an email project of your own because you’ll be doing exactly I’ve done for numerous ecommerce brands. Win-win!

“I would’ve paid the full course price just to see this one part. Just to see how Samar runs her projects”
—Eman Ismail

NEW – eCommerce Email Bootcamp CERTIFICATION

If you complete all the email challenges within the given deadlines, get them reviewed by me, AND get a passing grade, you’ll receive the EEBC certification.

You’ll be free to use that on your LinkedIn profile, your website, and any other marketing material you want.

(Plus, you’ll also receive regular reminder emails + Slack notices to help you meet important deadlines)

Additional Bonuses That come with the FULL Bootcamp Experience

eCommerce Messaging Playbook Masterclass by Ami Williamson

Understand the core elements of messaging, conducting competition analysis and presenting your findings using Ami’s handy Messaging Playbook template.

How to Nail Your New Niche Masterclass by Eman Ismail

Bootcamper grad, Eman Ismail, shares her well-kept and much-tested secrets to help you explode on the scene in a new niche.

Repurposing Your Content Painlessly Masterclass by Prerna Malik

Learn Prerna’s rinse-and-repeat process for turning one piece of content into 7 (or more!) so you aren’t constantly creating more content to build authority.

Acing Sales Calls by Amy Posner

If there's one person in the industry who's an expert on closing clients, it's Amy Posner. This masterclass teaches you how to wow leads, close clients, and get them excited about working with you.

Cold Pitch Masterclass by Amy Posner

Discover how to use cold pitches to land dream clients. Amy Posner brings her creative genius and her legendary marketing prowess so you can sign clients without breaking into a cold sweat!

Cold Email Masterclass Critiques by Bree Weber

One of the most common questions I get from new email copywriters and marketers is "Now that I have these email skills, how do I grow my freelance biz?"

And while there are a lot of ways to do that, cold emailing comes up again and again. It's why I brought in TWO cold email experts over the years to talk about using cold emails to land clients. Bree's one of those cold emailers that I actually responded to. Not only did I respond, but I also said yes.

Save $1746 when you join EEBC with my special ONE-TIME birthday offer:

Get the FULL Bootcamp Experience

Don't need the full Bootcamp?

Build Your Own eCommerce Email Bootcamp Experience

For pros who just want to sharpen specific skills

Don’t need the full Bootcamp because you’re looking to learn something specific? 

You can now get individual workshops (instead of the entire Bootcamp) for less than $500 each.

Choose which workshops you need and build your own eCommerce Email Bootcamp experience.

The only downside?

You won’t:

  • Get access to the guest masterclasses or bonus workshops 
  • Get access to the Slack community or the monthly Q&A calls
  • Get feedback on your email challenges or get certified

Individual Workshops. Which one's the best for you?

01

Know the basics but always second-guess your email skills?

Get the “Fundamentals of E-commerce Emails Done Right” workshop.

You’ll learn:

“So much gold! I loved the 10 principles of eCommerce emails done right. Within just a few minutes, I realized, "This is what's missing on Google."I can't google "email strategy" and find these all in one place, but these are the building blocks. I loved it! I took so many notes, and I'm diving right into the challenge.”

02

Not sure what email sequences a brand needs?

Get the "Email Sequences (and Emails) An eCommerce Business Needs" workshop.

You’ll learn:

“So much gold! I loved the 10 principles of eCommerce emails done right. Within just a few minutes, I realized, "This is what's missing on Google."I can't google "email strategy" and find these all in one place, but these are the building blocks. I loved it! I took so many notes, and I'm diving right into the challenge.”

03

Want to learn how to write ecommerce emails that mint money?

You need the "How to Write Copy for eCommerce Emails (and Wireframe Them)" Workshop.

This info-packed workshop teaches you:

"My favorite part about this workshop is that every time we look into an email example, there's always a discussion about what the brand is or isn't doing right. For me, that was extremely useful in sharpening my 'email sensors' on what can be improved in any email. Also love the handouts — especially the Subject Line + Preview Text pdf."

04

Want to grow your email confidence, wow clients, and start making money with a low-cost, productized service?

Get the “How to Audit an Email Sequence” workshop.

You’ll learn:

"This was the best workshop so far for me. When you know how to do email audits, you have all you need to start working with ecommerce brands. The “How to Audit and Email Sequence” workshop gave me a boost of confidence because I realized how much I now know. Everything I've learned from this workshop + having all the resources at my fingertips means I now know how to help clients get results. I feel like a grown-up strategist & copywriter now, and I feel ready to say, "Watch out world!"

05

Ready to move to the next level and be seen as an email strategist?

You need the "Ins and Outs of Creating an Email Strategy" Workshop.

You’ll learn:

"I loved that this workshop has a detailed "walk-me-through-everything" approach to making an email strategy that's custom-made for a brand's unique goals and challenges. Everything is laid out clearly, from the things you need to be thinking about to the questions you need to ask your clients and down to assembling the email strategy and even the best way to present it. 10/10"

06

Got the strategy in place but don’t know how to present it to clients?

Why not get the “Client Deliverables” Workshop?

You’ll get:

“The templates were all so helpful. This is such a confidence boost knowing I have everything I need to finesse any email project.”

COMING SOON

Most copywriters who join the eCommerce Email Bootcamp have already tried other Email copywriting courses before. So, if you’re asking yourself…

“What’s the difference between the eCommerce Email Bootcamp and other email courses?”

Lemme tell you…

Other Courses

eCommerce Email Bootcamp

Mostly cover the copywriting or the implementation part, but have nothing specific to strategy or eCommerce
Is the only course in the market that’s focused on ecommerce email strategy.
Will nail down the theory part for you
Puts the theory into practice with email challenges that you get feedback on from Samar
Leave you with a recording with nowhere to ask questions or gain more clarity on the topic
You’ll be a part of a private community where you can ask, discuss, collaborate, and ideate together with email nerds
Won’t give you direct access to the Mentor
Will get you weekly access to me during Office Hours where you can ask me ANYTHING + a monthly Q&A call
The recordings become irrelevant after a certain time as the world of emails is ever-evolving
Monthly LIVE Q&A Sessions will help you stay relevant and ahead of the curve by knowing the latest trends and solving complex problems with strategy.
Give you access to their programs as long as you pay their monthly subscription fee.
Grants you lifetime access to all course content and resources, so you can go over it as many times as you need.
Will give you the fundamentals, but won’t help you in real-life scenarios as you face more complex projects
Gives you access to all my strategies and shows you how to tackle any email project from start to finish
The knowledge is static and usually, what you learn here you won’t be able to apply elsewhere
The knowledge you gain here is easily transferrable to any other industry or form of copywriting.
Mostly focused on current “best practices”
Helps you emerge into the role of a strategist and think beyond what everyone else is already doing
Run by coaches who may not understand the social challenges and inequalities you encounter
Run by a brown, Pakistani, Muslim, Hijabi woman who continues to face a lot of biases and has had to work twice as hard to be taken seriously by clients and peers.

Ready to own email strategy as if you were born with it?

You have two convenient, guilt-free options to choose from when you claim the birthday offer

Save $1746 with the birthday offer when you

Pay in Full

Get the FULL Bootcamp for $3498 $2499 USD

Save $1746 with the birthday offer when you

Payment Plans

Cashflow-Friendly, Zero-insterest for as low as

$416/month

3-Month Plan

$833 USD

Followed by 2 monthly payments of $833 each.

6-Month Plan

$416.50 USD

Followed by 5 monthly payments of $416.50 each.

Speaking of me...

Hi, I'm Samar.

Ecommerce email strategist, straight talker, and your Bootcamp mentor.

I wasn’t born an email strategist.

In fact, I started out as a blogger and was honored to write for legends like Copyblogger, Foundr, SmartBlogger, and Paul Jarvis.

But near-burnout coupled with an ambitious fire to grow and do more led to discovering ecommerce and SaaS email copywriting and then… strategy.

Today, I’ve written emails for brands including CBD, clothing, health supplements, skincare, and more.

I’ve been invited to speak on stages like LITMUS Live, Copywriting Conference, and others.

I’m sharing all of this because I learned ecommerce email copywriting and strategy on my own, taking courses by the dozen, burning up my credit card with every click, and literally piecing my process together.

Yes.

It is totally possible to do it on your own. Without the Bootcamp.

BUT

It took me over 2 years to master everything that I am now known for.

Part of my growth is because people were extremely generous in sharing their time and expertise with me.

Now it’s my turn to return the favor.

The Bootcamp is your bridge to the other side..

I hold nothing back and share literally everything I know, use, and do for my client projects.

It’ll give you 2 years’ worth of learning and know-how in 14 weeks.

Pretty awesome, I would say.

Is the eCommerce Email Bootcamp an investment? Yes, it is.

Will it pay for itself? Yes, it would. Over time.

So if you’re under a large financial burden, paying off credit card debt, or struggling to make ends meet… this is NOT the course for you.

But that doesn’t mean you can’t succeed.

I firmly believe you cannot kill ambition.

If you’ve got debt that you’re struggling to pay off… if you’re struggling to make ends meet… please DON’T sign up for the Bootcamp.

I don’t teach anything inside this course that you can’t eventually learn and figure out on your own. 

The eCommerce Email Bootcamp is NOT a get rich quick scheme. It’s not a magic pill that’ll make your financial struggles disappear. 

All this course does is shorten your learning curve.

I’ve been in debt. I’ve struggled to make ends meet. And if there’s one thing I learned from my experience is that you cannot kill ambition.

If you’re ambitious (and I believe you are because you’re considering this course after all), you’ll find a way to learn. It’ll take you longer. There will be a lot more trial and error but you’ll get there.

It’s how I learned after all. And if I can do it, so can you.

I wanna say this one more time:

FOMO is not real – at least not in the case of this course. No matter how amazing the Bootcamp is… you can succeed without it.

However, if you’re debt free and investing in this course won’t put you under financial strain and you’re sure ecommerce is the niche you want to specialize in as an email strategist…

I can’t wait to work with you in this cohort of the eCommerce Email Bootcamp! 🙌🏽

"She's a pro and a pleasure to work with.
You should hire her."

Joanna Wiebe
Founder, Copyhackers

“Samar pitched us an email sequence we hadn’t even realized we needed, and she ended up producing a sequence that is destined to increase retention for our subscription training program. 

She’s a pro and a pleasure to work with. You should hire her.”

"If you get a chance to work with Samar, jump on it - you won’t be sorry - I promise you that!”

Amy Posner
Conversion Copywriter

“Last year, when I had a huge project for a valued ecommerce client, I hired Samar for the email strategy. She was able to go through the existing emails, recommend what series I needed to write, and outlined what they needed to contain so that I kept the messaging on track and used best practices for each different sequence.

I’ve been at this a long time and know quite a bit myself, but the strategy Samar brought to the table was incomparable — it brought the level of strategy and detail needed to deliver results for the client (and we did!).

I reached out to her frequently to explain and instruct. She was patient and kinder than she ought to have been considering how many questions I had. But, that’s Samar, she’s not only incredibly knowledgeable, she has a huge heart and she really cares about the work. I’m not sure how she stays current on best practices (never sleeps?), but I always turn to her for everything and anything that has to do with email or ecommerce, and she always has the answers! If you get a chance to work with Samar, jump on it – you won’t be sorry – I promise you that!”

"I stake my reputation on Samar and that's something I don't take lightly."

Val Geisler
Founder, Fix My Churn

“I’m very picky about who I work with and send referrals to. I never hesitate with Samar. Not only does Samar write high-converting emails, but she’s also become an invaluable member of my team.

I lean on Samar to find the leaks in the funnel, solve for email strategy problems, and test the outcomes to find the right solution every time. I stake my reputation on Samar and that’s something I don’t take lightly.”

The Bootcamp is your ticket to:

Ready to own email strategy as if you were born with it?

You have two convenient, guilt-free options to choose from when you claim the birthday offer

Save $1746 with the birthday offer when you

Pay in Full

Get the FULL Bootcamp for $3498 $2499 USD

Save $1746 with the birthday offer when you

Payment Plans

Cashflow-Friendly, Zero-insterest for as low as

$416/month

3-Month Plan

$833 USD

Followed by 2 monthly payments of $833 each.

6-Month Plan

$416.50 USD

Followed by 5 monthly payments of $416.50 each.

“Now I know what sequence comes when and how to plan conversion emails without the guesswork”

Robin Crump
eCommerce Email Strategist & Copywriter

“The one thing that’s made me a confident eCom Email Strategist was the LIVE project we did. It set my foundation.

Now I know what sequence comes when and how to plan it out without the guesswork.

But, before The eCommerce Email Bootcamp, I didn’t really understand email strategy even though I was writing eCom emails for an agency client. I was just writing without seeing the bigger picture.

Now, I’m confident in my ability to map out eCommerce email strategies. And I have all the resources I need to deliver exceptional results.”

If you're thinking about joining, do it. Cause if you don't, I promise you'll spend years learning what you could've learned in just 12 weeks with Samar.”

Eman Ismail
Email Copywriter

“I’m an email strategist and copywriter who was terrified by anything ecommerce.

I had it in my head that I just couldn’t do it. I had no idea where to begin or how to approach working on an ecommerce email project.

That was before the Bootcamp.

12 weeks later, I’ve delivered a paid workshop on ecommerce emails, I’ve written a post-purchase sequence for a real business owner, and I’m booked on my first ever summit to chat… (have a guess?)… ecommerce emails.

The bonus with this Bootcamp is that it’s strengthened my email game across the board (not just eCommerce).

The focus on strategy means that I now have the skills, knowledge, and templates to call myself an email strategist without feeling like a complete imposter. That means I can charge more, and I can take on bigger, more challenging projects.

As for Samar, I couldn’t ask for a better coach. She went above and beyond to support me inside (and outside) the bootcamp, by answering my many Qs during Slack office hours and encouraging me to publish email teardowns. (Those teardowns have brought in more leads than I can count).

If you’re thinking about joining, do it. Cause if you don’t, I promise you’ll spend years learning what you could’ve learned in just 12 weeks with Samar.”

“The feedback and support inside The eCommerce Email Bootcamp is stellar”

Jerilyn Laskie
Attorney, Email Copywriter

“I’d been wanting to get into eCommerce email copywriting for a while. I felt good about my general copywriting skills, but eCommerce involves some unique considerations . . . and I wasn’t sure that I had the right knowledge to pull it off.

So when I saw that Samar was offering an email copywriting course specifically for eCommerce, I jumped on it! And I’m so glad I did!

I was hoping to get into all the nitty gritty details I needed to confidently create eCom email strategy and copy – and Samar delivered big time.

This isn’t a course that you’ll go through once and never look at again. You’ll get a ton of practical, valuable resources that you’ll use again and again. And it’s presented in a way that’s super easy to digest.

Plus, the feedback and support is stellar!

In short, the course gave me everything I needed to jump into eCommerce email copywriting and pitch clients without feeling like an imposter. Five stars, would recommend. Thanks, Samar!”

Still reading? Cool.
Chances are you’re wondering…

Yes and no. 

Yes, if you’re brand new to emails. The eCommerce Email Bootcamp is designed to take you from “I don’t know anything about ecommerce emails” to “I can help a brand make money from their emails!” 

No, if you’re brand new to copywriting. The Bootcamp focuses on teaching you email strategy – not writing copy. So if you need to learn copywriting, the Bootcamp isn’t the right fit for you.

Abso-freaking-lutely. The very first workshop gives you the basic fundamental principles and then, every workshop after that builds on it. Plus, you have hands-on access to me to literally “pick my brain” on strategy and copy.

In fact, we’ve had several past Bootcampers who were brand-new to eCommerce as well and have since successfully transitioned to working with ecommerce brands.

“Before I started the course, I wasn’t even sure if I still wanted to be a copywriter.

12 weeks later, I can confidently call myself an eCommerce email strategist, I’m building a website to focus on my new niche, I’ve written a post-purchase email sequence for a real business, and I’m planning an eCommerce project with one of my dream clients!”

-Genevieve Greenhalgh

Nope. The workshops are not there to test the waters. I’d emphasize assessing your future goals.

If you’re just interested in a particular workshop (and gaining a specific skill set), go with individual workshops.

Or you could buy the full shebang (which is $500 cheaper than buying individual workshops, comes with a Slack group, Office Hours, monthly Q&A calls, email challenges, AND certification plus a BONUS “The A-Z of running an email project” masterclass, and 6 guest expert sessions.)

“I would’ve paid the full course price just to see this one part. Just to see how Samar runs her projects”

-Eman Ismail

This is for anyone who wants to shorten their ecommerce email marketing learning curve by about 2+ years. 

Whether you’ve been writing emails for a while or are just dipping your toes in, the eCommerce Email Bootcamp will speed up your growth curve with everything you need to know about planning and writing ecommerce emails. 

If you’ve been writing ecommerce emails for a while, you’ll appreciate the focus on strategies that are working right now. 

If you’re new to ecommerce email copywriting, you’ll deeply benefit from the strategy fundamentals, copywriting know-how, and business systems set-up so you can ensure your clients have an exceptional experience from day one.

Between the Weekly office hours in Slack and the Monthly Q&A Sessions, you’ll have enough access to ask me anything without worrying if I’ll ever get to your question.

The course is designed in a way that the skills you learn here are transferable to other industries and forms of copywriting.

Graduates from this bootcamp have applied to full-time jobs at agencies, started their own agencies, and added email as an add-on service to their existing clients as well. This is the most versatile Bootcamp you’ll ever find.

“I used to be afraid to say ‘No’ to a client. After the bootcamp, I cherry pick clients out of a million options!”

Digvijay Singh
Brand Strategist & Ninja Copywriter

“Sometimes you just need a little support, little mentorship, and a little push to bring out the best in you. 

And that was EXACTLY what we got when we joined this rigorous eCommerce Email Bootcamp by Samar. 

We can’t thank her enough for bringing our dreams into a reality. It has been just 3 months, and here’s what we’ve accomplished: 

  • Onboarded 2 coaches and 3 eCommerce clients
  • Are delivering awesome results consistently
  • TRIPLED our revenue and are growing our business month on month.

It was the hands-on experience with challenges, practical insights, and brainstorming sessions that gave us the confidence to push our limits and move ahead. 

Samar knows this stuff like the back of her hand.

The course was not about eCommerce copywriting & strategy alone but, it actually taught us how to run a successful freelance copywriting business.

We are so lucky that we could sneak in at the last moment and learn from none other than Samar… you’re the best MENTOR!”

Listen, this Bootcamp is NOT a course-in-a-box or a bunch of workshops slapped together with duct tape and worksheets. 

It’s a no-nonsense mentorship that gives you literally everything I do for clients that gets them results and yes, gets me paid handsomely. 

I know that you want to show up confidently as an ecommerce email marketing strategist. I also know that you don’t want to spend years trying to figure things out. 

Which means eCommerce Email Bootcamp is NOT for everyone. #fact

Are you Bootcamp material?

The eCommerce Email Bootcamp is for you if:

Said “yes” to any of the above?

Awesome! Here are 5 reasons why you can confidently choose eCommerce Email Bootcamp

Reason #1

Every workshop comes equipped with its own set of email challenges that you can get feedback on from Samar herself. Implementation is at the heart of this Bootcamp.

Reason #2

You get every single resource you need to run everything from client calls to project kickoffs to audits and copy presentations. You’ll never second-guess your strategy or your client-facing systems.

Reason #3

You get weekly access to me in Office Hours where I personally answer all the questions you have—from the Bootcamp and beyond.

And then every month, we meet on a LIVE call where we discuss everything from email trends to email strategies.

The Bootcamp is designed to leave no stone unturned.

Reason #4

You’re part of an intimate group that’s perfect for getting the individual attention you want while giving you a trusted community of copywriters to lean on.

This course is NOT for you if you’re:

"The first email sequence I wrote using Samar’s teaching boosted my client’s monthly revenue by nearly 40%."

Heather Dileepan
Web Copywriter for Service-based Businesses

“When I started Samar’s Email Bootcamp course, I knew I wanted to work with e-commerce clients but felt really overwhelmed pitching email strategy. Even with other email & copywriting training under my belt, I wasn’t confident running an e-comm project end-to-end. The Email Bootcamp gave me that confidence in spades and the first email sequence I wrote using Samar’s teaching boosted my client’s monthly revenue by nearly 40%.

This isn’t a ‘buy it and shelve it’ kind of course. From Day 1 of the Email Bootcamp, Samar was hands-on and fully invested in the success of her students in a way that is wholly unique and rare in the online course space. She doesn’t JUST know her stuff, she’s incredibly generous in sharing her time and wisdom with her students. She reviewed every email I wrote, stayed engaged with us in our community, answered questions, and packed every live session with more information than I thought possible in an hour. Samar’s course is loaded with end-to-end worksheets, templates, and hands-on strategy that I reference constantly in my business today.

I was honestly blown away by how much I got from this course. Samar’s advice is GOLD…and this course has everything you need to feel confident pitching and successfully running email projects with e-commerce businesses.”

"Getting to apply what I learned and finding out that I can actually do the work of a strategist based on Samar’s feedback helped me overcome imposter syndrome."

Emily Mindog
Email Strategist & Copywriter

“If you just want to learn eCommerce email strategies, then walk away.

EEBC isn’t one of those courses that you can binge-watch like a Netflix series until you feel like you’re drinking water from a firehose. 

Where you forget 99% of what you’ve learned because there’s little to no implementation and guidance.

In the eCommerce Email Bootcamp, I learned the ins and outs of effective eCommerce emails from Samar’s workshops and Q&A calls, our guest experts, and my fellow bootcampers.  

Samar created a safe space for learning. No question was deemed stupid and Samar kept telling us that if we didn’t understand something, it’s on her not on us. 

I love that I never felt alone throughout the course. It was so easy to ask questions or ask for help before, during, and even after the workshops and Q&A calls (Thanks, private Slack group). 

What really boosted my confidence was completing my favorite part of the course — the email challenges. 

Getting to apply what I learned and finding out that I can actually do the work of a strategist based on Samar’s feedback helped me overcome imposter syndrome. 

Yes. Samar gave expert guidance and generous feedback on each and every challenge. And none of those fluffy, “Yay! You go girl” lazy feedback that doesn’t help. She pointed out what we did right and how we could improve our work.

And since my fellow bootcampers were a generous bunch, we got to learn from each other’s work too. 

When I signed up for the EEBC, I was stuck being a hired hand. Now, I’m a strategist ready to take the lead in projects.

With the EEBC, you have to show up and do the work to get the results.

But when you do, I promise you won’t regret it. I should know. 

Samar has made a confident email strategist & copywriter out of this order taker.”

Straight talk with Samar

Look, I can throw big numbers at you and tell you that this Bootcamp will make you a bazillionaire. 

I mean, ecommerce email marketing has made me, a non-native, hijab-wearing copywriter, one of the most sought-after strategists and yes, 6-figure business owner. 

But like I said earlier… I respect you way too much to do that. 

I’m going to just lay it out like it is. 

I want you to walk out of the Bootcamp with confidence surging through your veins and feeling invincible. 

And I will do everything in my power to make that happen. 

14 weeks will fly by fast. 

But what’s going to stay forever and grow stronger? 

Your strategy superpowers. 

Your copywriting confidence. 

Because you now have rock-solid principles, systems, and resources to fall back on. 

This Bootcamp is all about active learning, real-time implementation, and 100% transparency. 

Are you ready for that?

Enrollment is open NOW

You have two convenient, guilt-free options to choose from when you claim the birthday offer

Save $1746 with the birthday offer when you

Pay in Full

Get the FULL Bootcamp for $3498 $2499 USD

Save $1746 with the birthday offer when you

Payment Plans

Cashflow-Friendly, Zero-insterest for as low as

$416/month

3-Month Plan

$833 USD

Followed by 2 monthly payments of $833 each.

6-Month Plan

$416.50 USD

Followed by 5 monthly payments of $416.50 each.

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